![]() ![]() ![]() ![]() This system helps accurately create the exact color(s) you require.Īs you have read, there are many benefits to using Pantone colors on your business cards. The Pantone Matching System ( PMS), a proprietary numbering system for colors used in graphic design. This is a service we have been offering for over a decade now! It’s particularly useful for metal membership cards or metal ID cards which require a color photo of the cardholder. We can also print full color photos and color images onto our metal cards. Now, by anodizing the card to match your Pantone color, all edges of the card are now matching. If you had wanted a card to be a whole color, for example red, the edges of the card would reveal the metal (stainless steel, brass, copper or titanium). We have traditionally silkscreen printed colors to each side of the card. This example shows how IWC watches used Pantone color code Mojave Desert: We match Pantone color codes to ensure color accuracy when matching your specific brand design or style. By selecting the correct Pantone color and then making sure it is correctly matched on your business cards, you can add an extra subtle layer of professionalism to your cards and help to ensure that your brand identity is on display even more. By using the same color that is featured in your logo, you can help to reinforce your brand identity. This is why using Pantone colors on your business cards is such a smart move. Due to the fact that they’re one of the first things that people see, it makes sense that you would want to use them to showcase your brand and identity. They’re the first thing that people pull out of their wallets at networking events or meet-ups, and the first glimpse that potential clients have of your brand. Why use Pantone Colors on Business Cards?īusiness cards are often the first impression that people get of you and your business. This ensures consistency across all materials and makes it easier to create a recognizable brand identity across all materials. The standardization of these colors ensures that they can be selected and replicated easily and accurately. This means that regardless of whether you’re designing printed materials, creating a website, or even coloring in a coloring book, you can choose the exact color that you want. There are more than 10,000 standardized Pantone colors available to choose from. They’ve become the go-to company when it comes to matching colors – both in the printed paper industry and in design software too. Pantone is a company that has been creating and matching color standards since the 1950s. In this article we explore how to work with Pantone colors on your metal business cards or to match your brand and what tools and resources are available to help make it easier. After all, they’re just tiny cards no one is going to notice what color they are, right? Wrong! Think again. It’s unlikely that you consider the colors used on your business card as an opportunity to subtly showcase your brand identity. When you think of business cards, you probably think of an image or logo, contact details, and maybe even a QR code. ![]()
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